The Greek National Tourism Organisation (GNTO) said on Tuesday (1 August) it will invite travel partners on fam trips, allowing them to experience first-hand the island’s post-wildfire recovery, while reigniting co-advertising programmes with tour operators and airlines.
The tour operator also announced it will work alongside Greek regional and municipal authorities on a long-term strategy of conservation efforts as well as infrastructural development to ensure the island’s recovery and long-term future.