The service, which starts from around 90 Swiss francs (£70), partners guests with an influencer to manage their social media output for them.
Launched initially at its hotels in Geneva and Zurich, the trial, which ended on Sunday (December 2), is similar to Conrad Maldives Rangali Island’s “Instagram butler” service.
The aim, says Ibis, is to ensure guests don’t live important moments through their smartphones, while capturing them in the moment.