Tours aimed at Queenagers will be sold under the Noon Voyages brand; the first departure will be to Egypt in the autumn.
NOON’s founder, Eleanor Mills – author of Much More to Come; Lessons on the mayhem and magnificence of midlife – said: “Non Voyages is all about giving Queenagers travel opportunities they deserve and showing that there is plenty of adventure still to be had for women in the 50-plus age group.
“Our own research finds that over half of Queenagers feel ignored or invisible in society with 45% stating that they don’t feel the travel industry understands their needs.”
