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Operators launch back to high street trade incentives

Operators
James Chapple
13 April 2021

Several travel firms are marking agents’ return to the high street with a range of new agent incentives.

Some agencies are struggling to find enough staff to fully reopen all their shops

Most Advantage members are seeing new customers

Classic Collection’s welcome back rewards scheme will run until 30 April and features a £100 reward for every trade booking worth in excess of £5,000 for travel from 1 July.


The operator has also created new virtual product and destination training, as well as a digital training guide for agents and new marketing assets.


Other content includes window displays, offer posters and a "welcome back to travel" video which can be customised to use on in-store screens or on social media.


The resources are available for Classic’s agent Facebook groups.