Led by Clive Jackson, who entered the private jet charter market with Victor in 2011, the group will create a “connected” ecosystem enabling stakeholders across the aviation industry “to boost efficiency and maximise profitability by sharing data and business intelligence”.
Jackson said: “Victor’s first fundraising in 2012 was the start of a 10-year plan that has helped the company become the number one consumer brand and underlying e-commerce platform for the general aviation industry, and paved the way for Alyssum Group’s creation.
“I’m excited about facilitating further change across the general aviation industry, as well as working with an expanded team of talented managers and partners for the next phase of our journey.”
Alyssum Group will be headquartered in London, alongside the head office of its lead brand Victor.
