The increase in output will reportedly showcase Saint Lucia as a destination which offers travellers "many experiences" beyond the beach.
SLTA said it will continue to engage with the trade via incentives, training and trade events.
The fam trips will showcase Saint Lucia’s "niches", such as romance, luxury, diving and small properties, as well as general itineraries to showcase the wider product.
The announcement comes after SLTA released its latest figures for the winter sun season, with arrivals seeing a "continued rise" with a 25% increase on 2020 year to date.
