The brand’s UK sales director, Natalie Read, took agents on a one-hour walk followed by a pub lunch, where the group discussed business, industry issues and SeaDream’s product.
Nicki Harrison of Travel Counsellors pitched the idea to her local networking group. She said: "These sessions will add to the already diverse range of breakfast, dinner and drinks events that the group hosts and may even entice more new members to join."
The aim of the events is to boost agents’ knowledge of SeaDream, drive sales and increase the number of trade partners Read works with.