Trip.com Group: ‘We're expanding in Europe, and AI is helping us enhance the customer experience’

Partner Content Technology

Maddie Barber

7 November 2024

Trip.com Group’s Andy Washington, general manager, Europe chats to TTG at WTM London about the OTA’s ‘big plans and hopes for Europe’, how it’s tailoring its products to consumers and the impact of its concierge assistant TripGenie and other AI tools.

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