Paris has clung onto its title as Europe’s most searched for capital, but new data shared exclusively with TTG has revealed the ups and downs for some of the world’s other top destinations.
(Credit: Solen Feyissa / Unsplash)
Last year, TTG partnered with social video sharing platform TikTok to bring the travel trade some key trending data points to help agents stay one step ahead of the game this winter by promoting destinations on the up.
TikTok’s latest search data, shared with TTG on Monday (3 April), reveals that while Brits still seem enamoured with the so-called City of Love, other European capitals aren’t faring so well, with Berlin, Rome and Dublin no longer making the top 10 searches.
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