She moves from a role of senior international tourism sales manager at The Beaches of Fort Myers & Sanibel and had more than 12 years of experience in the travel and tourism industry.

"I am excited to be part of the VTB team and Hillsborough County’s community," she said.

"Over the past seven years, as part of the Florida tourism industry, I have watched Visit Tampa Bay achieve great successes with innovative sales and marketing tactics that have established the DMO as an industry leader and one of Florida’s most dynamic destinations.”

Zinke’s arrival comes as Visit Tampa Bay continues to increase its presence in key feeder markets.
 
"As we move into the new fiscal year, it’s imperative that we are diligent in identifying the right markets and the ideal team members that can make a significant impression to continue our growth," said Santiago Corrada, Visit Tampa Bay president and chief executive. 

"We are excited to have Stefanie on board and utilise her impressive track record with both domestic and international travel trade and tour operators."