Part of BAME Women in Travel’s ongoing calendar of events, the event will be held at Intrepid Travel’s London HQ on 17 September from 6pm to 9pm.

The workshop will aim to prepare content creators for World Travel Market (4-6 November) by helping them establish a timeline for their activities around the show.

It will also focus on how to approach travel brands “cold” on the day and establish a follow-up strategy.

Eulanda Shead Osagiede, executive director of BAME Women in Travel, will host the event, bringing five years’ experience of attending WTM.

“With more than 5,000 exhibitors representing more than 180 destinations at WTM, it’s crucial for content creators to stand out from the crowd,” said Osagiede.

“This can be done by having a strategy when attending WTM and knowing how to approach, network and follow up with brands they would like to potentially work with.

“The BAME Women in Travel WTM networking workshop has been designed with this in mind and will teach attendees the most effective networking strategies.”

Prospective attendees should visit bitly.com/WTMNetworking to register.