TTG 30 Under 30 alumnus Evers, who joined Jet2 five years ago, will oversee a trade sales team of more than 20 in her new role.
She was previously trade operations manager. She takes over from Cross, another TTG 30 Under 30 alumnus, who has joined Gulf Air Holidays to spearhead its launch to the UK travel trade. Cross was with Jet2 for 13 years.
In her new role, Evers will be responsible for ensuring Jet2's trade team continue to provide agency partners with the knowledge, support and data they need to sell Jet2holidays effectively, and also grow their business with the operator.
She will report to director of travel agent relationships Alan Cross, working closely with national sales managers Simon Marshall, Nikki McGuire and recently promoted Kat Davies.
Davies took up a new national sales manager – non-retail role with Jet2 last month, reflecting the operator's growing focus on homeworking and call centre agents.
"Over the years, Jade has continually demonstrated her enormous passion for supporting our agency partners while building up a network of fantastic relationships," said Cross.
"This dedication makes Jade the ideal person to take our partnership approach to the next level and I look forward to what is coming next.”
Evers added: "Our team has so much lined up, and what I want all our agency partners to know is that our entire focus is on them, their needs, and what their customers are doing.
"By working together to understand how we can drive more customers to our agency partners, we can take advantage of every single opportunity to drive mutual success."
