At the start of a new year, Abta chief executive Mark Tanzer sets out how the association will support members with the EU's new border rules, buy the sector time to adapt to new government pricing guidance, and help travel "ride the AI wave".
Abta chief executive Mark Tanzer (Credit: Abta)
After all the challenges and successes of the last year, we’ve find ourselves back in peak holiday booking season.
But, for our members, there remain many pressing topics on which Abta will continue to support them.
Some of these give travel businesses an excellent opportunity for growth – and to build trust with consumers in the year ahead.
Here are five areas where I can see Abta's input making a real difference.
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