Taking place in London on 4-5 May, Abta said the Travel Marketing Conference would be based around the key themes of flexibility and trust with updates on current consumer behaviour and sentiment towards travel.
The event is aimed at senior marketing professionals, communication and PR teams as well as brand, digital and social media managers. TTG Media is media partner of the conference.
Key aspects include a recruitment focus, with a session led by Executive Recruitment’s Gail Kenny who will offer an update on the marketing candidate landscape as well as a panel discussion on identifying and addressing skills gaps and how to maximise and manage limited resource, moderated by Kuoni’s director of marketing Dean Harvey.
Other sessions will include a discussion on “building your brand and developing your purpose”, which will be led by TTG editor Sophie Griffiths, as well as top tips on “promoting your green credentials accurately”.
Meanwhile there will also be lessons on "trust, sentiment and booking intention", advice on what is – and isn’t – working in marketing in 2022 as well as a case study from Virgin Voyages.
The conference will take place from 9.30am-4.30pm at News UK, 1 London Bridge Street, London SE1 9GF
Tickets are priced at:
Abta member/Abta partner rates
- Full two-day rate – £395 plus VAT
- One-day rate – £275 plus VAT
Non-Member rates
- Full two-day rate – £599 plus VAT
- One-day rate – £399 plus VAT
To find out more about the event and book a place click here.
