The domestic outdoors specialist saw 2021/22 emissions reduce to 77kg of CO2 per guest compared to 96kg the previous year. However there was a sharp increase in the company’s overall carbon footprint from 8,799 kg during Covid in 2020/21 to nearly 31,000kg.
The operator said: “This year is tough to improve on but we’re committed to achieving a 6% reduction year on year, with a target of 73kg per guest next year.”
The biggest contributor to emissions was accommodation and Adventure Tours has changed a hotel on one of its itineraries for another with a lower carbon footprint. It is also developing more rail tours.
A peatland restoration project is also being considered near its base in Wales.
Co-founder Claire Copeman said: “We’re thrilled to publish the results, smashing our carbon reduction targets and proving once again that travel can clean up its act.”
The operator aims to reach net zero carbon emissions by 2030. It said it was not trying to be carbon neutral because “you don’t have to reduce your emissions; you simply have to offset them. This is not a future-proof solution. There simply aren’t enough carbon offsets to cover current global emissions”.
