Kate Holroyd, owner of Strawberry Holidays, and fellow agent Mia Walmsley first launched the guide to help provide independent agents with marketing advice in 2020. The pair also produced a second Beyond the Bookings planner in 2021.

After selling more than 1,000 planners so far, the third edition is due to go on sale on 10 October, with Holroyd and Walmsley promising some “dramatic differences” in the 2023 planner.

Holroyd said: “We’ve learned a lot over the last 24 months and we’re putting it all into the 2023 editions of the planner.

“Journal owners surveyed said they would repurchase and we’ve listened really carefully to their feedback. This year’s will be smaller again, but with even more content specifically for the travel industry.”

There will be no pre-sale of the planner this year with more versions also being made available for agents. The full original version will be accompanied by a weekly planner and notebook for agents looking for something more compact. The planner will be delivered to agents within a week of their order being placed.

The Beyond the Bookings 2023 planner will be on sale at beyondthebookings.co.uk from 10 October. Potential partners for the planner can also contact the team at beyondthebookings@gmail.com