Dry was previously a retail store manager with Barrhead Travel and has 25 years’ experience in travel, holding positions with Thomas Cook, Lunn Poly and Thomson, across retail, sales growth, coaching, mentoring and business development.
"I’ve been most impressed by co-founders Paul Harrison and Steve Witt’s motivation," Dry said. "The sheer scale of their passion stood out for me.
"They are both very open about their vision and strategy for the future and I’m excited to be a part of it. I cannot wait to share my industry knowledge with the travel consultants and help them move their businesses forward."