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Explore reports uptick in agent sales

Operators
Will Payne
21 June 2022

Explore has seen an increase in agent sales as more customers look to book closer to departure, go on "bucket-list" holidays and opt for "slow travel" alternatives.

Ben Ittensohn, Explore's director of global sales, said: "There really is no better way for agents to better sell small group, sustainable travel, then by experiencing it for themselves"

The small-group tour operator reported a 33% year-on-year growth with new agents onboard, while 60% of the company’s bookings this year have been made by solo travellers.

Explore’s most popular itineraries for solo travellers include Jordan Discovery, Costa Rica Wildlife Tour and Amalfi Coast Walking.

Travellers have also shown greater interest in longer, more immersive holidays that avoid over-touristed spots, explore at a more gentle pace and "really get under the skin" of a destination.


Walking holidays are also on the up, as travellers look to "get closer" to their destination with easy graded walking holidays and European walking holidays.