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Gold Medal 'set up better than ever' to serve agents during peaks

Operators
James Chapple
18 December 2024

Gold Medal and its UK sister brands are "set up better than ever" to support agents during peaks and help them maximise sales opportunities, boss Simon Applebaum has insisted.

Gold Medal's Simon Applebaum

MD Simon Applebaum: 'Last week was outstanding for our brands'

Upgrades to Gold Medal’s website include "gamechanging" curated offers and live chat; it has also increased contact centre capacity, and over the past yearm debuted new land, air and sea product.


Parent dnata Travel Group said its UK B2B brands would enter the peaks period "well and truly prepared to support agents" thanks to the efforts of its trade partnerships team over the past year.


This push has included in-person and virtual training through events, webinars, coffee mornings, extra educationals. Dnata added its trade partnership managers were standing by to deliver tailored support to help ease agents’ workload, both in person and remotely.