The business, which is marking its 10th anniversary this year, described the move as a signal of "confidence and commitment" to becoming Europe’s number one holiday provider.
The brand overhaul includes an updated logo, brand symbol, colour palette, iconography, and a new tagline of "the smart way to get away".
New roles will be available across a range of functions, but primarily in technology-focused roles at its London headquarters.
Loveholidays unveils rebrand and recruitment drive
Agents
Will Payne
5 December 2022
Online travel agent (OTA) loveholidays has revealed a new-look identity and announced plans to recruit up to 70 new staff members next year as part of a major new expansion drive.
Loveholidays is now licensed to carry five million passengers
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