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National park focus for new English wilderness brand

Operators
James Chapple
3 February 2021

Wilderness Scotland parent Active Travel Group has turned its focus south with the launch of a new sister travel brand focusing on trips to England’s national parks.

Seeking adventure

In 2001, Wilderness Scotland hosted its first group tour; 20 years later, the team will this year launch its first England programme under a new Wilderness England brand.


Its 17 tours will explore England’s varied landscape, taking in the Lake District, Yorkshire Dales, Peak District, Cotswolds and Northumberland – as well as parts of Wales.


The programme will comprise guided and self-guided small group tours, self-drive itineraries and private holidays exploring the landscape on foot or by bike.


Hand-picked accommodation options include a range of small hotels and inns, promising "first-rate" customer service and local food.