Endacott has been named the firm’s managing director, bringing extensive travel industry experience to the role.
She has previously worked in tour operations for Airtours and Gold Medal, and in retail with Going Places and Holiday Line.
Endacott will be responsible for the day-to-day business, working alongside founders Garry and Lindsey Winterburn.
Her husband Steve Endacott will chair the firm’s board, with industry veterans Will Waggott and Richard Carrick serving as non-executive directors.
TSN’s aim is to offer a route back into the industry for experienced travel professionals, many of whom have left owing to the pandemic.
Recruits will be provided the tools and support they need to develop a client base, as well as – initially – outsourced call centre work for travel firms struggling to keep up with sales and reservations demand as travel rebounds.
TSN will offer an up to 80% share of commission, and will also encourage and support clusters of interested individuals to set up on the high street to give the brand a public presence.
"The company is unique in its offering, and has launched at the perfect time to attract the travel talent we need," said Endacott. "We will shortly launch a fully bookable online platform individually branded for our homeworkers, along with a tech suite and full marketing assets to support the homeworkers.
"Our partners want their customers to have access to our excellent customer service delivered by our network of homeworking travel experts to either guide their customers through the wide range of products we offer or to assist in post booking administration. In a post Covid-19 world, easily accessible human assistance is a massive trust builder."
TSN chief executive Garry Winterburn added: "It is fantastic to have added so much experience and leadership to drive the team and business forward. Ruth will head up the day-to-day running of the business allowing both Lindsey and I to focus on the rapid growth and strategic development of the business."