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Thorne Travel at 15: from 'baptism of fire' to viral video sensation

High street
Rob Gill
10 January 2025

From the “baptism of fire” that was Shona Thorne’s first few months in business to becoming a social media sensation when her agency’s promo video went viral, Thorne Travel’s first 15 years have certainly been eventful.

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Shona Thorne is looking for experienced agents to join Thorne Travel's new Lifestyle Travel Expert programme

And that’s before we get onto the subject of ash clouds, Covid and other events that have shaped the industry over the past decade-and-a-half.

The Scottish agency, which now has three shops in its home county of Ayrshire, is celebrating its latest milestone anniversary by expanding its digital team and launching its first TV advert, which debuted on Boxing Day, as it gears up for another busy peaks period.