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'Travel will rise to the challenge – we always do'

Government
Julia Lo Bue-Said
1 June 2022

An intense couple of days handling media interviews following the "travel chaos" headlines we have all witnessed this past week has left me feeling, once again, deeply frustrated.

Sun holidays were the most popular holiday type with respondents (Credit: Chuttersnap / Unsplash)

Yet, I’m even more certain of the need to form an outbound travel forum that speaks on behalf of the UK travel industry, one that is represented at the highest levels within government and across the political spectrum.

The impact on the outbound travel industry from both an economic and social perspective is now widely documented; just pick up any tabloid today and you’ll see how our industry is perceived: "Tears and Fury as Travel Carnage Worsens" and "Holiday Madness".