Molly Chapman, B2B product and marketing manager, STA Travel, on life as the youngest manager in the company, the importance of self-improvement and good old hard work
Inghams has upgraded its online agent portal making customisable marketing assets, deeper holiday search options and other useful information more readily available to trade partners
Brands should consider changing their language in marketing, even avoiding the word “luxury” as the market becomes more saturated and what people search for becomes more nuanced
Today, your clients are more likely to be influenced by their peers posting on social media than by branded content – which is why user-generated content has such marketing potential, says Abra Dunsby.
Instagram Stories has been shaking up the world of social media ever since it launched. Abra Dunsby asks the experts how to make the most of it as a marketing tool
The nominees for the awards’ four individual categories celebrating the industry’s best and brightest have been revealed, including the TTG-sponsored Tomorrow’s Travel Marketing Leader award
So here we are at the beginning of another year of that white-knuckle ride we call owning a travel agency. It’s a case of sit back and scream if you want to go faster, or in my case, close your eyes and hope for the best
