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United States

US tourism demand has withstood Donald Trump's return – but is it the calm before the storm?
UK visitors to the US went up during the first half of the year – will the market perform so well once people start booking for future seasons?
Agents warn 'out of hand' resort fees are putting clients off visiting the US
One agent told TTG she had to stump up an extra $700 in fees during a 16-night itinerary
Doubling Esta fee to $40 'a self-imposed tariff', warns US tourism chief
The US Electronic System for Travel Authorization, or Esta, is set to increase from a current $21 to $40
USA
Find out when’s best to travel, flight schedules, essential travel information, what’s on in 2025 and watch training videos all in one place.
The best Fourth of July celebrations in the US

Every Fourth of July, you’re guaranteed a party in the United States, but for those who like to plan ahead, next year will be the 250th anniversary of American Independence, and so in 2026 the traditional Independence Day celebrations will scaled up like never before. Here’s a guide to the best places to start researching for your clients. 

The three things you must include in every itinerary to Kansas City
Celebrated food and music and an authentic welcome await in the heart of America
Haven’t heard of New Smyrna Beach? Here’s why you should take note
A hidden gem in one of the US’ most popular states, New Smyrna Beach, Florida, is a world away from the mainstream attractions. We round up reasons to suggest it to your clients
First-of-its-kind super-fam by Visit California open for entries
The Race Across California will see 10 teams of five travel agents from across the UK, Ireland and beyond embark on partially undisclosed, self-drive road trip itineraries spanning the Golden State from 11-18 October.
‘This is my top tip for clients even slightly interested in space’

Although I have sold Florida as a destination many times, I have never had the opportunity to experience it for myself. Therefore, I was thrilled to be invited on a fam trip to the Kennedy Space Center Visitor Complex and Experience Kissimmee in May this year, allowing me to gain first-hand insight into what Orlando has to offer beyond the theme parks we are all familiar with. 

 

'US tourism is getting on with business, and boy does it have a story for agents to tell'
The US tourism industry has plenty to shout about if it can find ways to mitigate the Trump effect, writes TTG Media CEO Daniel Pearce from IPW 2025 in Chicago, who believes travel agents can be central to how the country tells its story
Essential information

Here you’ll find the essential information you need to help guide your customers on their next trip to the USA, such as the dialling code, time difference, plug sockets and more.

Expert says one of these is your client's perfect US road trip
With so many thrilling road trips on offer in the US it can take time to find the perfect match. American Affair’s Danny Clifford highlights some of the best options for different client types
How to sell Fifa World Cup 2026 holidays without the hefty price tag
Kansas City is one of the American hosts of the Fifa World Cup 2026, yet tournament visitors won’t need Premier League salaries to enjoy themselves
Brace for more unrest fuelled by Trump's TV agenda, travel warned
The UK’s former ambassador to Washington has said president Donald Trump’s desire to dominate news networks means he will not shy away from scenes like the disturbances in Los Angeles
Clients concerned about crowds in Alaska? This could be the ship for them
With critics warning that bigger ships are swamping Alaska’s ports, your clients might feel more comfortable on a smaller ship such as Oceania Cruises’ Riviera
‘I tried all the rides and attractions at Epic Universe – here are my Top 5’
Universal’s $7 billion opening is the first completely new theme park in Orlando for 25 years – but is it worth the wait?
Panama City Beach: nine reasons to sell this panhandle paradise
We all know by now there is so much more to Florida than its theme parks, and Panama City Beach is here to tell you why you should be sending your clients to the state’s “Real. Fun. Beach”
Eight top tips to help you sell Route 66 ahead of the highway's 100th anniversary
With the centenary of Route 66 marked next year, Travel Counsellor Jodi Kerr shares her advice for selling the iconic highway
Delta Air Lines boss hints at Birmingham link with 'great market' comment
Ed Bastian tells The Sunday Times ’there’s a great market out of Birmingham’
How to sell this jewel in the Gulf coast of Florida's crown
With outstanding repeat visitor rates and good booking duration flexibility, this is an authentic, tranquil and beautiful corner of Florida
The Bradenton Area's award-winning beaches and top Florida twin-centres In The Spotlight
Discover why the Bradenton Area is famed for its beaches, how it can be combined with other destinations in Florida for a twin-centre holiday and get top selling tips for this fantastic destination, in our new In The Spotlight video
Secrets of the Nashville cultural icon celebrating its 100th birthday
This music venue has hosted huge stars from Johnny Cash to Taylor Swift. And now it should be on your clients’ buckets lists...