Speaking to TTG at WTM London, Juan Carlos Garcia Granda said steps taken by Washington since Donald Trump took office for the first time in 2017 have had a damaging effect on Cuba's tourism sector.
These measures are in addition to a US economic embargo on Cuba which has been in place for more than 60 years.
Garcia Granda believes if lines owned and operated by US-headquartered cruising giants like Royal Caribbean Group, Norwegian Cruise Line Holdings and Carnival Corporation were permitted to call into Cuba, huge numbers of passengers would soon follow.