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EasyJet holidays vows to 'redefine premium travel' with launch of luxury brand

Operators
Gary Noakes
2 October 2025

EasyJet holidays has moved into the luxury market, vowing to “redefine premium travel” under a new sub-brand.

easyJet holidays has launched a luxury sub-brand
(Credit: easyJet holidays)

easyJet holidays has launched a luxury sub-brand, Luxury Collection (Credit: easyJet holidays)

The operator's new Luxury Collection will feature an initial 83 five-star properties “with a minimum 4.5 rating on Google and TripAdvisor”.

Among the perks, clients will receive a 26kg luggage allowance – 3kg more than normal - and a dedicated bag drop.

Fast-track security, speedy boarding and pre-selected seating is included, although lounge access is not. Passengers also benefit from private transfers.

EasyJet holidays also said Luxury Collection guests would have access to elevated extras, “from Michelin-star dining to world-class hospitality”.