Spend five minutes on social media during a period of disruption and you could be forgiven for thinking airports are permanently closed, refunds are impossible and new visa rules have appeared overnight. It rarely reflects reality – but for travel agents on the frontline, the impact is very real.
In an environment where content can be created or manipulated in seconds, travellers are increasingly arriving with half-truths, outdated advice or false information.
Why this matters now
Travel has always relied on accuracy. Entry requirements, airline policies, disruption guidance and safety advice need to be correct. But that makes our sector vulnerable.
