From serene vineyards to medieval towns, limestone-strewn landscapes to historic maritime ports, riverside paths to quiet country lanes, the Cognac region is picturesque, charmingly authentic and tailor-made for slow travel. Your clients can follow the trade route of the Charente river all the way to the Atlantic Ocean at La Rochelle, for a journey that stitches together layers of history like a rich tapestry. All the while they can indulge in plentiful gourmet stops, engage with local storytellers and soak up the expert craftmanship behind the world-famous Cognac spirit.
'If I could pick only one...' an expert designs the perfect itinerary for Cognac
France
Katherine Masters
9 September 2025
How can you unlock the treasures of the Charente river region for your clients, from impressive castles and bucolic cycle routes to an amber liquid famed as the liqueur of the gods – Laurette Didière from local DMC Charentes in Flow has the tips you need
© Aurelien Terrade BNIC
Vineyards cover 80,000 hectares in the Cognac region © Aurelien Terrade / BNIC
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