Investing in a system that allows for effective customer management can make life so much easier and reward agents with more repeat bookings from happy clients.
Investing in CRMs can be effective for customer management and increasing sales
Upgrading a customer relationship management (CRM) system can be a big investment, but agents who make the leap find it soon pays off, creating improvements in customer service and deriving insights to help with conversions and marketing.
Last year, Magic Vacations in Kinsale, Ireland, upgraded from a CRM included with its accounts package to a full Zendesk software suite. The most immediate benefit was more effective customer logging.
Get unlimited access to the latest travel industry news and analysis, comment on articles and sign up to newsletters.
Register for free
Already registered? Login here or below.
Having difficulty logging in? Try these tips, or contact support@ttgmedia.com
