Speaking to TTG, president Jacqueline Dobson said river and luxury holidays-at-sea have proven particularly popular so far in 2023.
The Scottish independent has seen a 327% uptick in river cruise sales this year and a 101% increase in luxury sales compared with pre-pandemic figures.
The majority of the customers are new-to-cruise, Dobson added, which she attributed to an increased presence in the market. "Having our staff trained to be able to talk about cruising comfortably has been so important," she explained.
