Celebrity Cruises has enhanced its LGBT+ brand and marketing tools to support agents as the line celebrates Pride this month.
This week Celebrity was due to host its fourth Pride at Sea event - onboard Celebrity Apex - but the sailing was cancelled amid the Covid-19 pandemic.
Instead, footage of 2019’s celebration onboard Edge has been re-released to allow for a "virtual" Pride.
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Celebrity Cruises has enhanced its LGBT+ brand and marketing tools to support agents as the line celebrates Pride this month.
This week Celebrity was due to host its fourth Pride at Sea event - onboard Celebrity Apex - but the sailing was cancelled amid the Covid-19 pandemic.
Instead, footage of 2019’s celebration onboard Edge has been re-released to allow for a "virtual" Pride.
To help agents sell to and better serve the LGBT community, Celebrity has released new inclusive flyers, images and video assets on its trade portal Celebrity Central. It has also added LGBT+-friendly itinerary recommendations for 2021.
A dedicated diversity and inclusion training course is also available via its Celebrity Passport e-learning platform.
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