Celebrity Cruises is giving agents the chance to earn up to £20 worth of rewards points on every 2016 booking made before July 3.
The line will also offer its 100 top-selling travel consultants during the campaign an opportunity to win a Celebrity Moment prize consisting of an extra 25,000 Celebrity Rewards points, a luxury hamper, flowers and a Top 100 trophy.
As part of the Celebrity Rewards scheme incentive, agents can earn themselves double points on bookings until July 3.
Among the benefits, agents can secure 2000 points on a Suite Class booking, 1500 for an Aquaclass or Concierge Class sale and a thousand points for Balcony accommodation bookings.
Agents can convert their points into gifts such as gadgets, designer jewellery or put them towards their own cruising holiday.
To help boost sales, the line is providing agents with a selling guide including top tips for making Celebrity bookings and featuring information on stateroom offerings, Jet Set Sail airport experiences, excursions and onboard facilities.