The agency took on 21 new members last year and is targeting another 11 this year. It follows a record start to the year, which has seen four franchisees join and sales grow by 14% year-on-year when compared with 2024 turnover.
The new mentoring programme will be backed by one-to-one sessions with experienced franchisees, as well as meetings and events to help new recruits broaden their knowledge and grow their confidence.
GoCruise & Travel said it was important new starters had the reassurance of having a mentor on hand with whom they can discuss their ideas and ask questions.
