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Lanzarote vows to be pickier about tourists in new ethical stance

Government
Gary Noakes
24 June 2025

Lanzarote has said it "doesn’t want just any tourist" after launching a new ethical tourism campaign.

Lanzarote (Credit: Piet Bastine / Unsplash) piet-bastine-TiNikTzSaKE-unsplash.jpg

Lanzarote has been subject to protests about overtourism (Credit: Piet Bastine / Unsplash)

The island’s president, Oswaldo Betancort, said: “We are sending a very clear message – Lanzarote doesn’t want just any tourist, but rather those who love and enjoy the island, who respect its uniqueness and contribute to its preservation.”

He added: “We are creating a globally unique model of ethical and responsible tourism. The aim is for visitors to understand, even before they land here, that they are entering a delicate and beautiful territory that needs to be protected.”