The deal, which will see the Teletext Holidays name emblazoned on players’ shirts, augments the existing travel partnership with the club. Teletext Holidays acquired Alpharooms, the previous shirt sponsor in late 2016, and the branding will change for the forthcoming season.
“We are delighted to become the official sponsor of Sheffield United. It is a really exciting time for the football club and we’re glad to be a part of it,” said Wayne Perks, managing director, Teletext Holidays.
“The partnership will help to re-establish awareness of Teletext Holidays as a major online travel brand.”
