A study by Advantage Travel Partnership and Silver Travel Advisor found 77% of over-50s would travel again within the next six months after being vaccinated against the coronavirus.
Even more encouraging for the trade is that nearly half (46%) planned to travel “as much as possible” once they are allowed to.
Another positive is that 60% of respondents said their budget for holidays would remain the same while 26% planned to spend more to make up for the breaks they have missed during the pandemic.