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Trafalgar to drive brand awareness in UK with 'multiple river fams' this year

River cruise
Harry Kemble
11 April 2026

Trafalgar has pledged to "get a lot of agents" on its growing fleet of river ships which is set to expand to six vessels by the end of 2028.

Melissa DaSilva
Credit: TTG

Melissa DaSilva, deputy chief executive and chief sales officer, TTC Tour Brands, stressed travel agents are vital to Trafalgar's sales operation (Credit: TTG)

Kelly Jackson, EMEA managing director and senior vice-president sales for parent group The Travel Corporation (TTC) Tour Brands, confirmed she is working through plans with new commercial director Cris De Souza to welcome UK and Irish agents onto its river vessels.

Speaking on Trafalgar Verity on Saturday (11 April), Jackson said even though Trafalgar is "not relatively well known" in the UK and Ireland she plans to host agents on ships this year.  

Verity and Trafalgar Reverie have launched on the Rhine and Danube rivers initially before another Uniworld charter ship – Harmonie – will start sailing on the Seine next year.