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'Without agents, we wouldn't be here': Virgin Voyages hails trade support for new ship Brilliant Lady

News
Harry Kemble
20 August 2025

Virgin Voyages has hailed UK travel agents for their support in getting the adults-only line to where it is today following "some missteps" along the way.

Brilliant Lady, Virgin Voyages, August 2025

More than 1,300 travel agents experienced Virgin Voyages' newest ship in Portsmouth on 19 August (Credit: Virgin Voyages)

The line welcomed around 1,300 agents onto its newest ship, Brilliant Lady, in Portsmouth during a dedicated First Mates Day on Tuesday (19 August).

Speaking during a panel discussion, chief marketing officer Nathan Rosenberg admitted mistakes had been made since Virgin Voyages started operating four years ago, but stressed any misconceptions about the brand had disappeared as it "stabilised" its market position.

"We entered [the cruise sector] at a crazy time in the world," he said. "We have made some missteps along the way. We’ve screwed up a lot. We’re focused on being better every day. We’re are human after all. Without our First Mates [agents] we would not be here."