The closure of Balkan Holidays was both “predictable" and "inevitable” after it failed to move with the times, the leaders of a group dedicated to promoting travel to the region have said.
Burgas in Bulgaria was a major focus for Balkan Holidays (Credit: iStock / Media Trading Ltd)
Robert Dee, co-founder of New Deal Europe, which runs an annual marketplace in London focusing on southeastern Europe, described Balkan Holidays’ decision to close its UK operation last month as “a great blow to tourism to the region, particularly to Bulgaria”.
However, he added: "While it is always sad to see a travel company close down, with the resultant staff redundancies and the effect on passengers and the trade, the closure of Balkan Holidays was, unfortunately, predictably inevitable.
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