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Barrhead reports £10m boost in cruise bookings

Cruise
Edward Robertson
14 December 2017

Barrhead Travel is reporting a cruise boom after seeing cruise bookings revenue grow by £10 million this year.

Agents hope 2022 will herald a resurgence in European river cruising

The growth has been fueled by a 30% increase in river cruise while luxury cruise bookings are 11% up.

The growth has helped make the case for Barrhead Travel’s decision to operate an exclusive charter flight from Scotland to Genoa to connect with a cruise ship.

Cruise Director, Catriona Parsons said: “As the cruise industry continues to innovate, more and more of our customers are choosing to take to the seas to explore new destinations and enjoy unique on-board experiences.

“Since the introduction of our net rates for river cruise, we have been able to offer options with better flexibility and added value for our customers.