Classic Collection has brought forward the launch of its Canary Islands and short-haul winter sun programmes amid growing confidence of a "promising winter market", one it feels could be lucrative for agents.
Product includes high-end properties across the Canaries in Tenerife, Fuerteventura and Gran Canaria; other options include Morocco and Egypt.
Print copies of the Canaries brochure are available now from Tradegate, with the winter sun counterpart set for release from Monday (24 May).
Both are available digitally from the Classic Collection website.
Alax Gavalda, Classic’s direct of product and commercial, said: "A winter sun break is ordinarily a second or third break of the year, but this is an extraordinary year.
"Given the modest reopening of travel so far, customers might be viewing a winter sun escape as their only holiday. An abundance of unused annual leave coupled with lockdown savings waiting to be spent, and overdue extended family and friends’ get-togethers, are optimistic signals pointing towards higher-value winter bookings."
He continued: "Durations will be longer and there will be no shortage of upgrades on flights, transfers and accommodation. It could be a rewarding end to the year for those agents upselling to enjoy the enhanced commission higher-value bookings bring."
Gavalda said the luxury sector was "particularly well-placed" to benefit from the pent-up demand, especially if people are denied the summer holiday they want for a second year in succession, highlighting the commission opportunities arising from sales of airport lounges, flight upgrades, VIP transfers and higher-tier suites and villas, particularly as people look for less communal experiences.