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Indy agents will be ‘more selective’ about operators post-Covid

Operators
Rob Gill
8 January 2021

Independent agents will be “more selective” about the tour operators they book with when travel resumes after the pandemic and may avoid the “big boys” who offer lower levels of commission and personal service.

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Several agents said they would be taking this approach to which suppliers they choose to work with post-Covid, during Aito’s Kickstart 2021 online conference.

Martyn Fisher, who runs Greenstar Travel in Esher, said: “It’s taught us who to book with in the future. We will certainly be willing to book with Aito operators and will be way more selective than we were before.”

Fisher added that they have had to wait longer for refunds to be issued by larger operators, who also offer lower commission levels to agents of around 7-8%.

“We’re going to be so busy as we’ve all slimmed down and won’t need those small bookings,” he said.