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Jo Rzymowska: 'Help us make travel marketing more diverse'

Cruise
Tom Parry
29 March 2022

Celebrity Cruises has entered "the next phase" in its efforts to champion greater diversity and inclusivity within travel, according to EMEA chief Jo Rzymowska, who called on fellow travel brands – including cruise rivals – to back its latest initiative.

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The line has launched a free online image library for use across the travel sector in a bid to “change the face” of industry marketing.

The All-Inclusive Photo Project (AIPP) currently offers around 90 pictures featuring “underrepresented” travellers which are accessible to all travel businesses to help boost the use of more diverse imagery.