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Kenya Airways targets increased sales through agents

Technology
Rob Gill
6 February 2017

Kenya Airways is targeting the trade by signing a new agreement that gives agents access to its entire range of content and offers.

Kenya Airways jet taking off

The airline, which is a member of the SkyTeam alliance, has renewed a “long-term” content deal with travel technology giant Amadeus. Kenya Airways said it wanted to use this deal to “boost business and leisure travel”.

Vincent Coste, commercial director for Kenya Airways, said the deal was “instrumental to ensuring travellers have the freedom to access and shop from our complete offering, wherever they may be and through whichever channel they prefer”.

“This renewed distribution agreement facilitates our ability to work efficiently with our travel agency partners.”