Skip to main content

On The Beach delivers ‘solid’ start to the year

City and finance
TTG Staff
5 February 2016

Low deposits and increased personalisation have helped On The Beach grow UK revenue by 26% during the first four months of its financial year.

tourists beach majorca ThinkstockPhotos-507117598

The firm, which went public last year, said it had seen a shift in demand as a result of recent acts of terrorism.

The western Mediterranean is proving more popular than the eastern Mediterranean and Egypt.

Daily unique visitors to the company’s website increased by 18.9% year-on-year while the cost per unique visitor fell.  Mobile visitors made up a record 67% of all traffic, a rise of 31% year-on-year.

The group’s international proposition, www.ebeach.se, is now live in Sweden and is currently being tested in Norway.