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TC recruitment drive aims to attract non-retail professionals

Travel Counsellors
Pippa Jacks
22 November 2018

Travel professionals who do not have frontline sales experience are joining Travel Counsellors through a new training programme – including Attraction World’s former head of trade marketing, Gail Dunwoodie.

Gail Dunwoodie and Audrey the dog, Travel Counsellors

The Travel Trade recruitment scheme is designed for professionals who might have several years’ experience in the industry, but have never sold a holiday.


The company reports that 10% of new-starter enquiries in the last 12 months came from those with tour operator, airline or hotel experience as opposed to retail.


The 20-week training programme includes a full week induction at HQ in Manchester to learn Travel Counsellors’ booking systems, followed by additional digital and face-to-face training sessions and support.