The campaign was designed to encourage customers to share their holiday experiences to boost social engagement and ultimately drive sales for Counsellors.
The campaign – #TCexperience – focused on helping its members encourage customers to share their experience of booking and travelling using their services via photos and stories through social media channels.
Travel Counsellors campaign helps agents net big bookings
Marketing
Jennifer Morris
11 August 2016
Engagement rates through Travel Counsellors’ Facebook page rose 80% following a social media marketing campaign.
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