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‘Accessibility is seen as a hassle’ – now one country is on a mission to drive change

Luxury
Emma Dooney
1 June 2025

Ex-Paralympian Ade Adepitan has urged agents and operators to change how they view accessibility, admitting: “Right now, for a lot of people, accessibility means hassle.”

Spain for All advisory board meeting

Spain for All's advisory board met in Seville last month to develop a plan for improving the country's accessibility

The sports star turned TV presenter told TTG he believed too many in the sector were under the misapprehension that working with customers who have accessible needs would “mean extra work”.

“They think it’s going to cost more money. It has all these negative connotations, rather than being a positive thing, that’s going to open doors and give everyone an opportunity to travel.”

Adepitan was speaking in his role as ambassador for Spain for All – a campaign run in collaboration with the Spanish Tourist Office, which aims to enhance accessibility across the country by identifying key pain points and developing an action plan to address them.